Wednesday, November 28, 2018

Why readers love to be shocked? πŸ™€

I'm sure there's a part of our brains that light up like a Christmas tree when we read something shocking in a book. Let's talk about why. 

It's interesting how we're iffy on shocks and surprises in our everyday lives but we do love it in our entertainment. There's something about the unexpected that is alluring; I've often said that I'm sure there's a part of our brain lights up when something exciting or stunning happens to our favorite character (in books or television) that we never saw coming. It's called being entertained.

As I'm writing a book, I tend to be very conscious of when the story is starting to take a low point. It doesn't mean it's not crucial, however, I don't like to have things go an even course for too long. My rule is if I'm feeling a little bored, so is my reader and therefore, it's time to shake things up.

Shocks can come in many forms. It could as simple as a character's comment or reaction to a situation or something more alarming, like violence, an impromptu sex scene, an argument, unexpected news, sudden death, illness or when unexpected characters show up. Of course, there are many other options but the main idea is to add something that readers didn't see coming; and ideally, neither do you, as the writer.

Shocking twists keep the story alive. Remember, readers, want to be entertained, so entertain them.


Monday, November 19, 2018

Why do you have to be as much a marketer as a writer? ✍️

If you're about to publish your first book, it's time to sharpen those marketing skills! Let people know about your book, what it's about and most important of all, why they should read it.


  1. Make your front cover pop! Realistically, marketing begins with the cover. Make it eye-catching. If it grabs the reader, they're more likely to investigate further and see what the book is about, which brings me to...
  2. Create freakin' awesome description on the back cover. Your job is to make them want more! Choose passionate words and descriptions to captivate them. I always have difficulty with the back cover summary so often ask other writers for their help in order to capture what I'm trying to say in a couple short paragraphs. 
  3. Send out a press release with a cover photo. Start with your local media, smaller newspapers, free newspapers, radio, and televisions stations, send it everywhere! Not everyone will respond but at worst, you're creating awareness of your book. 
  4. Change your signature at the bottom of your emails. This allows anyone you send an email to know that you're an author, what your book is called and even add an image of the cover if you can.
  5. Post it on social media. This is one of the best tools in your toolbox. Social media is a FREE and outstanding way to let people know about your new book. Be creative. Present the cover, share reviews, events etc with your readers and friends. Have a page or account dedicated to your writing life so people can find you and learn about your book.
  6. Videos are nice. Not everyone is crazy about recording videos but I find it helps to let people learn about you, your books and it's another way to capture attention. It also gives you an opportunity to discuss your books, increase your confidence and make you more comfortable talking about your writing in interviews and events. 
  7. Ads are doable but expensive - so look for deals. You can pay next to nothing for ads or you can pay through the nose. Be careful who you're dealing with too. There are a lot of scammy, suspicious people out there. I receive an email from sketchy companies attempting to sell me marketing packages every week. 
  8. Bookmarks are the best! I have bookmarks made with all my covers on them and where to find me online. Remember, bookmarks travel, can be shared and are just fun to give out. 
Of course, there are many other things you can do, such as have book signings, speak at your local library and have book launches but these were just a few quick ideas. 

The important thing to note is that marketing will be a big part of selling your book. It doesn't matter if you're the most famous author in the world or an indie author who has just written their first book, this is as essential as turning on your laptop to write the first chapter. If you aren't sure, research online, see what other authors are doing and check out books on the subject. Good luck! 

Wednesday, November 7, 2018

How do you write books so fast? πŸ™€

One of the most common questions I get asked is how I write my books so fast. This is probably because I'm averaging a couple books a year for the last 2-3 years. Of course, there are a few contributing factors such as more time and the fact that I'm writing a series where I already know the characters which make it easy to pick up where I left off.

To begin with, I have made writing a priority. Currently, my living situation allows me to work part-time so I can focus on my books. This isn't by accident but a decision I have made for this point in my life. This allows me to provide an appropriate amount of time not just on the writing itself but on social media and other forms of marketing for my books. This won't be forever but it's for now so it's up to me to make the best of it.

That aside, I schedule very carefully. Depending on my work schedule or what I have to do, I tend to organize my time so that I accomplish something every day. I get up early to write (6 a.m) on my days off or when I have later shifts. Scheduling the time is very important because if I waited until I 'felt like it' or when I'm 'inspired', there's a chance I would take a long time to write my books. Inspiration is when I jot down notes but writing time has to be planned around my schedule.

I write one chapter per day. I try to avoid stopping halfway through the chapter because it's very difficult to get back into the same headspace if I walk away and return later. Editing takes longer and is much harder to schedule because some chapters are easier to get through than others and of course, there are many rounds of editing before the book is sent off to the publisher. Meanwhile, when I'm finishing a book, I also have to start thinking about what I want on the back cover for a synopsis (I usually have a couple people assist me on this one) and of course, the front cover; what kind of image do I want? What colors work best? What will grab attention?

On days that I'm working or busy, I plan other things that are also relevant to my writing. For example, I might record or upload a video on a morning before going to work (depending on the time) or, at the very least, prepare and check social media.

Social media in itself is time-consuming. I'm on a few platforms so I must keep it up to date, check notifications and always be thinking of new things to add to keep things fresh. I'm on social media every day. There are some places that I focus more on but unless I have no internet access or am physically unable to do it, I'm on there every day working up a storm.

It's essentially up to me how much time I want to dedicate to my writing and therefore, it's also up to me to make the best of the time I have each day.






Friday, November 2, 2018

Knowing the ending first 🀭

I know it is common practice for many authors to 'write the ending first' when outlining a book. However, I don't. In fact, there are two things in that sentence that I don't do. I don't outline and I don't know the ending when I start writing a book. I like the surprise element and always figured that if I was shocked by the ending, then the reader would be too.

But then...I geared up to writing my 11th book and something very strange happened. I knew the ending first. 

I fought it. I tried to push it aside but the final scene was much too strong for me to ignore. This forced me of getting out of my comfort zone and although it did make me hesitate for a short time, I eventually started the book with the ending crystal clear in my mind. 

I won't lie. This freaked me out. 

Of course, we're always a little freaked out when we go out of our comfort zone. That's just human nature. I'm now 13 chapters into the book (as opposed to the accompanying video that says 5; This was recorded a week or two before writing this blog) and so far, it's going pretty smoothly. For now, I'm just along for the ride and who knows, maybe things will still end up differently than I expect after writing the next 37 chapters. πŸ˜„After all, characters have an incredible way of surprising us.