Do we judge people by what they read? 👩🏼‍⚖️ (Updated)

Let's be fair. We all judge others. Whether it be other people's life choices, taste in music, or clothing, we all judge from time to time. It's none of our business, but it doesn't stop us from occasionally turning up our noses when noting other people's decisions. 

Books, as it turns out, are no different. This was something I discovered while in my 20s when a date dropped by my apartment to see a book lying around and immediately mocked me for reading fiction. I wonder what he would think if he knew I now wrote it. He immediately turned his elitist nose up, attempting to shame my decision to enjoy a VC Andrews book because it was merely 'fluff'. He didn't make my Christmas card list that year. 

The point is that some people judge others by what they read, and I'm sure, also by what they write. I've had people giggle that I wrote a couple of vampire books but sit up a bit straighter when I describe my recent series of blood-thirsty gangsters. I guess criminals and murder are taken more seriously than vampires. 

When I put the question out (with this original YouTube video 👇🏼) whether people judged what others read, I got a very candid yes in reply. What do you think? 

Why did I start writing? 🤨 (Updated)

One of the most common questions people ask me is why I started writing. After all, I was in college studying business in 2008 when I suddenly dropped out to pursue my dream. It was the road less traveled, and to some, it probably seemed stupid to return to a dead-end job while I wrote my first book but to me, it was what I had to do.

There are a few reasons why writing quickly became my passion.

1.  I wasn't finding the kind of books I wanted to read, so I wrote them. Not to suggest there's nothing out there that I enjoy reading, but it was more to the point that there was just something missing.
2. I wanted people to see another point of view. Let's explore the other side of things. For example, in my first book Fire, I talk about a rock band's rise to fame and the unexpected and negative sides of being famous. In my vampire books, I question whether these mystical creatures of fantasy are actually everyday people who happen have some fascinating strengths. And in my Hernandez series, I show that there are many blurred lines when it comes to the good and bad guys. 
3. I wanted to make people think. Political corruption, collusion, racism, Big Pharma, celebrity, untrustworthy corporations....you will see many topics and issues brought up in my books, even if it's merely a passing comment by a character. My goal is to make people think and look at things from a character's perspective. Nothing is ever black or white.
4. To discover a magical world. Sometimes I'm shocked by what my characters do. I'm always fascinated by where the story will take me, and just like many of my readers, I can't wait to see what they will do next!

How do I get ideas for my books? 💭 (Updated)

I cover a lot of topics in my books. It's never just one specific area that I focus on, but you can find a whole assortment of thoughts, ideas, struggles, and conversations that contribute to each novel. Sometimes within one chapter. 😄

People often ask me where I get these ideas. It's kind of a complicated question to answer. I find inspiration from different areas, including everyday life, what I see on the news, documentaries, books, and even comments people have made at some point in my life. There is a whole swirl of crazy activity in my brain, and I'm never quite sure how it will land on the page but somehow it always comes together.

I guess it's what stands out to me. If a topic or comment is grabbing my attention, I will work with it. If something is on my mind, it might land on the pages of a book. It's usually not based on my life, but more likely something I've noticed. 

Plots come to me all the time. Usually when I'm working out (especially when listening to music) is when I get my strongest ideas. I will often visualize a scene and rush to jot down notes. It may not make sense at the time, but it will when I sit down to write it.

Speaking of characters, they take the wheel when it comes to storylines. Each has its district personalities, experiences, and issues that float to the surface, which is something else you must always keep in mind. After all, where would we be without characters?

It can be a magical experience.

Does violence in books and television dehumanize us? 🔪 (Updated)

We often see people dehumanizing each other on television and in books. This, unfortunately, has become the 'norm' in our society. I'm pretty conscious of this kind of behavior, and for that reason, it also has become a part of my books, but should it be?

As a writer, I've always felt that what I put on paper (or on a laptop screen, I should say) tends to reflect what I'm viewing in the real world. The situations might be different, but the sense I'm getting from life,  always creeps into my books. Therefore, it makes sense that dehumanizing and violence have become the new 'norm' for my books. Sadly, the reality of violence in our society has become more prevalent....or has it?

Well, yes and no. The thing is that the world has always been a violent place, and depending on where you grew up, it might've been just outside your door. If you grew up in a safer place, you should consider yourself pretty lucky because many people in the world can't say the same.

I've had it pointed out to me that displaying such brutal violence in my books could potentially dehumanize people to the reader. When we stop being seen as humans but disposable, it could cause readers to devalue human life. This tends to be one of the explanations for things such as school and mass shootings. When you're used to viewing someone being shot on television, reading about it in a book, or even 'being' the shooter in a video game, some will walk away with a complete disconnect from reality.

I understand the concern, but I also believe other factors play into these situations. Few things in life are black and white, and as with many topics, I think there are a lot of grey areas to consider. Anyone who takes something meant to be for entertainment purposes and turns it into a reason or an excuse to brutalize others already has some issues.

Why Jorge Hernandez is a fan favorite? 🤴🏽(Updated)

Jorge Hernandez has quickly become a fan favorite for many reasons. When asked, most readers comment on several things that stand out about this character despite his devious side, (although some people seem to like that too 🤭) he has some characteristics that make him quite appealing.

To begin with, Hernandez is a bold, powerful heavyweight in the criminal world. Remember that he's survived 20 years in the cartel, which is a massive accomplishment. If Mexican news and documentaries have taught us anything, it's that the cartel life is dangerous. However, all that aside, let's look at when this character joined the gang so you can have a brief introduction.

Fans of this series will recall that Jorge Hernandez came along in the latter part of Always be a Wolf. He popped in and out of the book but essentially took over the series as the protagonists in The Devil is Smooth Like Honey. He continues to lead the series. 

Fans enjoy this antihero, alpha dog character simply because he is strong, confident, and unapologetic. His loyalty lies with his close friends and family, which is something many people appreciate. He would do anything for the people he loves: literally, anything. He's very passionate about life and goes after what he wants with complete confidence that he will get it. It is probably because of this arrogant insistence that he is so successful.

Of course, he also has a surprisingly sensitive side when it comes to his family. His daughter will often tug at his heartstrings, as does his wife, which we don't expect from a gangster-type character. You know where you stand with Jorge Hernandez. He never hides how he feels. 

He is the king.

I just published my first book! 😄What do I do next? 🙀 (Updated)

I've had people approach me after publishing their first book because they're unsure of what to do next. Many authors spend so much time working on their book and figuring out various details that they sometimes feel uncertain of how to proceed once the book is out.

When you're new to the industry, it can be stressful trying to figure out what is and isn't a good idea. I would be cautious of any site that guarantees more followers or gives you over-the-top promises (at a price) to promote your book. I've personally never paid for any of these services. I have had them approach me repeatedly, often hounding in emails and phone calls. I would avoid giving books away in exchange for reviews because even though people may agree to help you out, in my experience, many don't follow through. I also wouldn't recommend you pay a large amount of money for marketing. There are lots of free resources that I would try out first and see how it goes. And speaking of which, here is my list:

1. Press release. Don't know how to write one? Look it up online. Where do you send it? I would send it to your local media, free newspapers, and places that deal with writers or the arts. You may or may not get a lot of bites, but regardless, you're showing off your new book, and you never know who's paying attention.

2. Social media. I think that is a given. I'm having a love affair with Twitter, but I also use and enjoy Facebook, Instagram, YouTube, and Rumble. Make sure you post regularly, reply to comments, shares, etc, and be consistent.

3. Create a website. It can be super professional, but there are also a lot of free sites out there you can try out. It simply gives people a way to find you online.

4. Try to get your books into libraries, especially in your area.

5. Join Goodreads. Create an author profile and share your books. Follow other authors, start a list of books you want to read, and there's also an option to have giveaways. 

6. Get reviews. This is often easier said than done, but it helps you out.

7. Work with other authors. Sometimes you can exchange books and write a review for each other. Of course, you can always be creative and think of other ways to promote one another.

8. Videos. Join YouTube, Rumble, TikTok, Facebook and talk about your book so people can learn about it. I would also recommend writing a blog. This gives people a chance to learn about your book and you too.

Of course, these are just a few ideas. Some people like to introduce their books at library events, book launches, etc. 

The one thing I spend money on is having bookmarks made. I include images of my covers with links to my website and social media. This is a terrific way to connect with new readers, and who doesn't love a free bookmark?

Do I need to read the entire series to understand the new book? 🧐 (Updated)

People often ask me if they need to read my entire Hernandez series to understand my latest book. The answer is no. 

To begin with, I attempt to write each novel as standalone as possible. I want people to be able to pick up the most recent book and read it with ease and no confusion. For this reason, I often refer to previous events from other books, in short, digestible descriptions. This gives the reader what they need to know without too much detail.


Essentially, I want the reader to understand the context of the book without having to wade through the previous storyline. I've done this many times and find it's the best method to keep everyone happy. It also gives them some clues to older books and maybe entices them to check them out too.  

The interesting thing about this series is that the first couple of books (We're All Animals and Always be a Wolf) center on the character Chase Jacobs, who tends to be slightly naive about what kind of world he is entering. A young man from rural Canada, his eyes are slowly opened up to the crime world he has joined.

All my books since have Jorge Hernandez as the protagonist, and while Chase is trusting and gentle, Jorge is strong and defiant. It's interesting because you get to discover the contrast between the two characters, but you can finally see the flip side of the story as you enter the criminal element of the story. I love that there is a slow discovery in the series, allowing the reader to see how someone unexpected might get pulled into this dark, underground world.

Of course, I explain this much better in the accompanying YouTube video. 👇🏼